ASTA launches ad campaign against American Airlines: Travel Weekly
ASTA has fired another shot in its war against American Airlines, launching an ad campaign in Politico and a consumer-facing website where travel advisors’ clients can send messages to legislators asking for a congressional investigation into American.
In an email to members, ASTA president and CEO Zane Kerby cited American’s recent announcement that many agency-booked tickets will no longer earn AAdvantage points.
“This latest development doubles down on American Airlines’ clear agenda since last year to force the travel agency industry to adopt immature technology, monopolize distribution channels, and squeeze channel partners and customers for cost-cutting and profit,” Kerby wrote.…
